SAUCONY
Saucony is an American footwear and apparel brand that was founded in 1898. The company has its origins in a small mill town called Kutztown, Pennsylvania, which is where it gets its name from the Saucony Creek that runs through the area. The name "Saucony" is derived from the Lenape Native American word for "where two rivers meet," reflecting the convergence of two streams near the town.
- Early Beginnings: Saucony initially began as a manufacturer of shoes for industrial workers, but it soon began to focus on producing running shoes. In the mid-1900s, Saucony started developing running-specific footwear that would make the brand known for its quality and comfort in the athletic world.
- Innovations: Saucony has been a pioneer in running shoe technology, incorporating various technologies over the years such as the "Grid" system for cushioning, which was introduced in the 1990s. This innovation helped solidify Saucony’s reputation for making high-performance shoes for runners.
- Sustainability and Growth: In recent years, Saucony has placed a greater emphasis on sustainability, using recycled materials and eco-friendly production processes. The brand continues to grow its lineup, offering running shoes, apparel, and lifestyle footwear.